Nike’s #LeBronWatch campaign has to be one of the most unique ways the brand has ever marketed a sneaker, and it is proving to be an effective way to garner more energy around the shoe. Last night, the moment he King stepped on the court in his new “Primetime” Diamond Turf LeBron 15s, the pair became available via draw on the Nike SNKRS app, and as expected, sold out immediately. However, official images of the tribute-paying sneakers have become available, which could be hinting at another possible release. Sneaker retailers around the country are also posting pictures of the Diamond Turf LeBrons on their sites, so another drop is certainly not out of the question. As always, keep it locked to Sneaker News for updates as they become available. Nike LeBron 15 Style Code: AO9144-100 Shop this Article: Shop this Article: (function(d, s, id) { var js, fjs = d.getElementsByTagName(s)[0]; if (d.getElementById(id)) return; js = d.createElement(s); = id; js.src = ‘’; fjs.parentNode.insertBefore(js, fjs); }(document, ‘script’, ‘facebook-jssdk’));

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